<p>Due Diligence is an investigation period critical in the sale process, encompassing two distinct phases.</p> <p>In the initial phase, following responses to the offering document, a select group of 5 to 7 potential buyers engage in discussions…
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<p>There are all sorts of people in the business of selling your company. They title themselves as Investment Bankers or Business Brokers.</p> <p>They assess the company’s value and prepare the offering document – called a Confidential Informatio…
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<p>The buyer wants to be sure that your systems work, provide good controls, offer management information, and allow them to be in the driver's seat. They will conduct a systems review as part of their due diligence process.</p> <p>We perform thi…
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<p>A company needs to understand a few basic things to market properly. These are:</> <ul> <li><b>What are the benefits my product offers?</b> People buy benefits; they buy what the product does.</li> <li><b>Where do I stand in relation…
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<p>Buying a website from a vendor can cost between $250,000 and $750,000. Then you have implementation expenses, update expenses, and other licensing fees.</p> <p>Initially, these can total an additional $100,000, and then there is the disruption…
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<p><b>People make marketing too complex.</b></p> <p>All marketing is simply about the relationship between the product and the customer. The example that I like to use is that when I buy drill bits, I am really buying the ability to make holes. I…
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